Privacy Policy
Last updated: September 14, 2026
Vine Agency ("we," "us," or "our") is a talent, model, artist, and creative representation agency. We operate www.vineagency.com (the "Website") and related digital services used for talent submissions, representation, casting, bookings, communications, onboarding, and agency administration.
We are committed to protecting personal information and being transparent about what we collect, why we collect it, how we use it, and the choices available to you. By using our Website or submitting information to us, you acknowledge that you have read this Privacy Policy.
1. Who We Are
The data controller responsible for personal information handled under this Privacy Policy is:
- Company: Vine Agency
- Website: www.vineagency.com
- Address: 1695 Meadow Vale Dr, South Lake Tahoe, CA 96150
- Email: privacy@vineagency.com
- Phone: 954-687-4130
2. Information We Collect
We collect information you provide directly to us and certain information collected automatically when you use our Website or related services.
2.1 Information You Provide
When you apply for representation, complete an agency profile, participate in onboarding, or use our agency services, we may collect:
- Full legal name and, where applicable, professional or stage name
- Date of birth and age or professional age range
- Pronouns and other profile information you choose to provide
- Email address, phone number, mailing address, and other contact details
- Physical and appearance details relevant to professional casting, such as height, hair color, eye color, clothing sizes, and shoe size
- Photographs, headshots, digitals, portfolios, comp cards, reels, self-tapes, media kits, and other professional media
- Experience, credits, skills, languages, interests, specialties, and biography information
- Social media handles, portfolio links, professional websites, and creator or media profiles
- Union status and professional affiliations where relevant
- Other representation, markets, and agency relationships
- Availability, primary market, local-hire markets, travel information, and booking-related details
- Professional goals, preferred areas of work, and career-development information
- Emergency contact information
- Contract, tax, payment, and banking information when needed for representation or compensation
- Information regarding professional boundaries, availability, accommodations, or other information you voluntarily provide for agency or booking purposes
If you contact us by email, phone, text message, website form, scheduling platform, or another communication channel, we may also collect the information contained in that communication.
2.2 Information Collected Automatically
When you visit our Website, our hosting provider and analytics tools may automatically collect certain technical information, including:
- IP address
- Browser type and version
- Device type and operating system
- Pages viewed and time spent on pages
- Referring website or source
- Date and time of visits
- Approximate geographic location derived from IP address
- Screen resolution, language settings, and interactions such as button clicks or form events
This information is used to operate, secure, understand, and improve the Website. Some of this information may be collected through cookies or similar technologies.
3. Cookies and Similar Technologies
Cookies are small files stored on your device that help websites function, remember preferences, and understand site usage. Our Website may use essential cookies needed for site functionality and analytics cookies used to measure traffic and performance.
We use Google Analytics 4 (GA4). When analytics is enabled, Google Analytics may collect information such as pages viewed, session activity, device and browser information, approximate location, referral source, and interaction events. Google Analytics commonly uses cookies such as _ga and related _ga identifiers to distinguish visits and maintain analytics sessions.
Where our Website provides a cookie-consent or preference tool, you may use it to manage non-essential cookies. You may also control or delete cookies through your browser settings. Disabling cookies may affect certain Website features.
4. Google Analytics
We use Google Analytics 4, a web analytics service provided by Google LLC, to understand how visitors use our Website, identify technical issues, and improve content and performance. Analytics information is reported to us primarily in aggregated form.
We do not intentionally use Google Analytics to identify individual talent or to make representation, casting, or booking decisions. Google may process analytics information in accordance with its own terms and privacy practices.
More information is available in Google’s Privacy Policy and through the Google Analytics Opt-out Browser Add-on.
5. Talent Applications and Representation
Our Website and related agency systems allow individuals to apply for representation and represented talent, models, artists, creators, and other professionals to maintain agency profiles.
Information and media submitted for these purposes may be reviewed by our agency team and, where appropriate, used to evaluate representation, develop talent, or pursue legitimate professional opportunities.
By submitting an application or maintaining an active profile, you authorize us, as reasonably necessary for agency services, to:
- Review and evaluate your application or professional profile
- Store and manage your submission in agency systems and service-provider platforms
- Contact you regarding representation, onboarding, profile updates, castings, professional development, and agency matters
- Maintain an internal roster and professional profile if representation is offered
- Submit or share professional profile information with clients, casting directors, production companies, photographers, advertising agencies, brands, creative teams, and other legitimate industry decision-makers for potential opportunities
- Display professional profile information through agency websites, client-facing tools, portfolios, look books, or presentations where authorized by the representation relationship or other applicable consent
5.1 Photographs, Video, and Likeness
Photographs, videos, reels, self-tapes, portfolio materials, creator content, and other media submitted to us are used for agency evaluation, representation, professional development, casting, booking, and related professional purposes.
We do not sell personal information.
We do not authorize third parties to use submitted media for unrelated commercial purposes merely because the content was submitted to the agency.
Any separate advertising, production, licensing, usage, artificial-intelligence, digital-replica, or likeness rights connected to a booked job are governed by the applicable booking terms, releases, contracts, usage agreements, or other written authorization.
5.2 Unsuccessful or Inactive Applications
If an application does not result in representation, we may retain the submission for up to 12 months so we can reconsider the applicant if a suitable opportunity or roster need arises.
We may delete it sooner upon a valid request, subject to legal or operational requirements. After the retention period, we will delete or anonymize the information when reasonably practicable unless a longer period is required or permitted by law.
5.3 Legal Basis for Processing
We process talent and applicant information based on one or more of the following:
- Consent, where you voluntarily provide information for consideration, representation, or agency services
- Legitimate business interests connected to talent representation, professional development, casting, and agency operations
- Contractual necessity once you enter into a representation agreement or related business relationship with us
- Legal and regulatory obligations that apply to agency, employment, payment, tax, or business operations
6. How We Use Personal Information
We may use personal information to:
- Operate, maintain, secure, and improve our Website and agency systems
- Respond to inquiries and communications
- Review and evaluate applications for representation
- Conduct onboarding and maintain professional profiles
- Create, update, and manage talent rosters and client-facing portfolios
- Assist with talent development and professional career planning
- Submit talent for castings, bookings, campaigns, productions, and other professional opportunities
- Communicate casting requests, auditions, callbacks, availabilities, holds, bookings, fittings, schedules, and production information
- Administer representation agreements and agency operations
- Maintain contact, measurement, media, and availability information
- Process payments, commissions, accounting records, and tax-related information
- Maintain records, prevent misuse or fraud, resolve disputes, and enforce agreements
- Comply with legal, regulatory, tax, labor, production, or court requirements
We do not use personal information for solely automated decision-making that produces legal or similarly significant effects regarding representation or booking decisions.
7. Who We Share Information With
7.1 Clients and Industry Professionals
For applicants and represented talent, we may share appropriate professional information, such as name, images, measurements, age range, experience, skills, location, availability, social or portfolio information, and relevant media, with clients, casting directors, production companies, photographers, brands, advertising agencies, creative teams, and other legitimate industry professionals for representation and booking purposes.
7.2 Service Providers and Platforms
We may use third-party providers to operate the Website and agency business. Depending on the service being used, these may include:
- Mainboard, including website hosting, roster presentation, and related agency-platform functionality
- Google Analytics, for Website analytics
- Casting and talent-industry platforms, including Casting Networks and Casting.com where used
- Portfolio, talent-management, and client-presentation systems
- Cloud storage, email, messaging, form, scheduling, e-signature, onboarding, and workflow providers
- Accounting, payroll, payment, and banking providers used to process or administer talent compensation and agency records
These providers may process information on our behalf or under their own applicable terms. We provide or permit access only to information reasonably necessary for the service or professional purpose involved.
7.3 Legal Requirements and Business Transfers
We may disclose information when required by law, subpoena, court order, regulator, or other lawful process; when reasonably necessary to protect the rights, safety, or property of our agency, talent, clients, or others; or in connection with a merger, reorganization, acquisition, financing, or sale of all or part of the business.
Where required, we will provide applicable notice regarding material changes in control or use of personal information.
8. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, subject to legal, contractual, accounting, and operational requirements.
Typical retention periods include:
- Website analytics data: according to the retention settings used in Google Analytics
- Cookie and consent-related records: for the duration reasonably needed to honor or document preferences
- Unsuccessful applications: up to 12 months after the application or decision
- Active talent profiles: for the duration of the representation relationship and a reasonable period afterward
- Booking, payment, commission, tax, and financial records: generally up to 7 years, or longer if required by law or necessary to resolve an outstanding matter
- Business communications and correspondence: generally up to 3 years, unless a longer period is reasonably necessary
When information is no longer reasonably needed, we take steps to delete, de-identify, or securely dispose of it, subject to backup and legal-retention requirements.
9. Your Privacy Rights
Depending on your location and applicable law, you may have rights relating to your personal information, which may include the right to request access, correction, deletion, restriction, portability, or information about how your data is used; to object to certain processing; or to withdraw consent where processing is based on consent.
Some rights are subject to exceptions, verification requirements, and record-retention obligations.
To make a privacy request, contact privacy@vineagency.com. We may need to verify your identity or authority before completing the request.
9.1 California Residents
California residents may have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA/CPRA), where those laws apply.
These may include rights to know, access, correct, or delete certain personal information; to receive information about categories of personal information collected and disclosed; to opt out of sale or sharing where applicable; and to receive equal service and treatment for exercising privacy rights.
We do not sell personal information for monetary consideration.
California privacy requests may be sent to privacy@vineagency.com with the subject line “California Privacy Request.”
We will respond within the time required by applicable law.
9.2 EEA, UK, and Swiss Residents
If you are located in the European Economic Area, United Kingdom, or Switzerland and applicable data-protection law applies, you may also have rights such as data portability, restriction of processing, objection to certain processing, and the right to lodge a complaint with a competent supervisory authority.
10. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against accidental loss, unauthorized access, misuse, alteration, or disclosure.
These safeguards may include HTTPS-encrypted transmission, account controls, access restrictions, password protections, and secure cloud infrastructure used by our service providers.
No internet transmission or electronic storage system is guaranteed to be completely secure. If we become aware of a data breach that requires notice under applicable law, we will provide notices as required.
11. International and Interstate Data Processing
Our agency is based in the United States.
Because we work with cloud, analytics, communication, casting, and other service providers, personal information may be processed or stored in states or countries other than the one in which you live.
Where applicable law requires safeguards for an international transfer, we rely on appropriate contractual, technical, or legal mechanisms provided by or used with our service providers.
12. Age Requirements
Vine Agency is intended primarily for adult talent, models, artists, creators, and other professional applicants.
Individuals applying independently for representation should be at least 18 years old.
If VINE Agency considers representing or working with an individual under 18 in a specific circumstance, a parent or legal guardian must participate in the application, contracting, and representation process and provide any authorization required by applicable law.
If you believe information about a minor has been submitted to us without appropriate authorization, please contact privacy@vineagency.com so we can review the matter and take appropriate action.
13. Third-Party Links and Platforms
Our Website, onboarding portal, emails, or agency communications may link to third-party websites, social networks, casting platforms, scheduling tools, payment systems, or other services.
Their privacy practices are governed by their own policies and are not controlled by this Privacy Policy. We encourage you to review the privacy notices of third-party services you use.
14. Artificial Intelligence and Digital Likeness
Talent representation, advertising, entertainment, and creator-industry technology continues to evolve.
We do not grant clients unrestricted artificial-intelligence, synthetic-media, digital-replica, voice-replica, or likeness rights merely because a talent profile, photograph, video, voice recording, self-tape, or other material is stored in our systems or submitted for a casting.
Any AI, digital-replica, synthetic-media, virtual-model, voice-cloning, or similar rights associated with a specific job should be addressed in the applicable casting terms, booking terms, release, contract, usage agreement, or other written authorization.
Where a project requests AI, digital-replica, synthetic-media, or similar usage, we may communicate those requested terms to talent as part of the casting or negotiation process so that the applicable rights can be evaluated before authorization.
We may use administrative technology, including AI-assisted tools, to help organize, summarize, categorize, or manage agency workflows and information. Such tools are intended to support agency operations and do not replace human judgment regarding representation, talent development, submissions, or booking decisions.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, technology, service providers, legal requirements, or privacy practices.
When we make changes, we will update the "Last updated" date. Where appropriate or legally required, we may also provide additional notice.
16. Contact Us
If you have questions about this Privacy Policy, want to exercise a privacy right, or have concerns about how personal information is handled, contact us at:
- Vine Agency
- www.vineagency.com
- 1695 Meadow Vale Dr, South Lake Tahoe, CA 96150
- Email: privacy@vineagency.com
- Phone: 954-687-4130
We aim to respond to privacy inquiries within a reasonable period and within any timeframe required by applicable law.
This Privacy Policy is intended as a general business privacy notice and is not legal advice. Agency-specific legal requirements may vary by jurisdiction and business practice.